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New York -Jay Franco and Sons will produce juvenile bedding and room accessories under its newly inked license partnership with Nickelodeon. The Teenage Mutant Ninja Turtles and Winx Club are two of several properties included in the agreement.
Set to launch in spring 2012 nationwide, the program will target major discount and specialty channels of distribution. Other properties included in the deal stem from popular Nickelodeon shows, such as Dora the Explorer, SpongeBob SquarePants, Team Umizoomi, and Victorious.
"We believe that Teenage Mutant Ninja Turtles will be a very important boy brand that will allow us to offer exciting fresh products for TMNT [Teenage Mutant Ninja Turtles] fans of all ages," said Joseph A. Franco, vp, Jay Franco and Sons. "We're also looking forward to introducing a new line of products for girls based on the Winx Club."
The product lineup will include: comforters, sheet sets, quilts and embellished decorative pillows as well as bath coordinates and beach towels featuring the stories and characters of each property.
"We are thrilled to be working with Jay Franco and Sons to develop exciting product lines based on our newest boy property, Teenage Mutant Ninja Turtles, and our newest girl property, Winx Club," said Hal Snik, svp, soft lines licensing, Nickelodeon Consumer Products. "This partnership also allows us to leverage Jay Franco's relationships at specialty and department stores to introduce new products from our most popular Nickelodeon shows, including SpongeBob SquarePants, Dora the Explorer, Team Umizoomi, and Victorious."
Are you excited for new Winx merch? And what items are on your must have list?
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9 comments:
Winx bedding? I may have to get some.
I'm very excited about Winx merchandise coming back to the US. If books and magazines count, those are at the top of my must-have list. Dolls are probably next, as I'll hopefully be getting at least a few, probably only of Believix and the next transformations.
I'm sorry, does that title say bedding? Coming in spring? I know what I want for my birthday!
Me (slyly): Daaadddd.
Dad: Yes, Kae Lily?
Me: I know what I want for my birthday.
Dad: Your birthday is 7 months away. What could you possibly--- (looks at the computer screen) Oh, boy.
My Winx list -
Must-haves
Winx dolls
Winx magazines/books
Winx costume(s)
After I get my must-haves
Winx Bedding
Winx backpack or purse/clutch
:P With my birthday and christmas and my own money and the gifts my mom buys me once in a while for extra good behavier, I'm sure I can get at least most of the items on my list :P
Me: *reads article* Hey Mom, would it be weird if I had Winx bedding?
Mom: ..... a little bit
I'm probably gonna stock up on dolls first, though. ;)
hmmm...
BEDDING! LAYLA BEDDING!
WINX COSTUMES! I FOUND THIS AWESOME 'REBEL FAIRY' COSTUME ONLINEM, BUT HAVING A LAYLA COSTUME WOULD BE SO MUCH AWEOSOMENESS!!!!!
AND MAYBE SOME DOLLS! I DONT KNOW!
okay...calming down now...
yeah, i better get that and the son of neptune for my birthday or christmas o_O (PLEASE SANTA! PLEASEEEEEE! DONT JUDGE ME! I BELIEVE IN SANTA! HE EXISTS!)
okay...calming down again.
WIIIIIIIIIINX!
okay im done o_O
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